-
08 July 2024Elevating Innovation and Redefining Growth StrategiesAt Group7even, we thrive off diet Coke, so how fitting to write a blog about Coca-Cola and how they elevate innovation and redefine growth strategies. In the evolving world of consumer preferences, staying ahead means more than just introducing novel products.Read more...
-
12 April 2024AI in Marketing: Transforming Strategies in the Digital AgeIntegrating Artificial Intelligence (AI) into marketing strategies represents a seismic shift in how brands engage with their audience. For those immersed in the marketing industry, understanding the impact and potential of AI is not just an advantage; it's a necessity for staying relevant in an increasingly competitive landscape.Read more...
-
15 March 2024The Power of Video Marketing: Capturing the Digital AudienceIn today's fast-paced digital world, video marketing has emerged as a pivotal strategy for brands aiming to captivate and engage their audience. With the increasing consumption of video content across various platforms, understanding and leveraging video marketing has become essential for anyone in the marketing industry.Read more...
-
08 February 2024SEO in Marketing: the Unseen Backbone of Digital SuccessIn the ever-evolving digital landscape, Search Engine Optimization (SEO) remains a cornerstone of marketing. It's a complex yet fascinating world where the right strategies can elevate a brand from obscurity to online prominence. For those in the marketing industry, understanding the intricacies of SEO is not just beneficial – it's essential.Read more...
-
12 January 2024What We Want Our Clients to Know About MarketingIn the dynamic landscape of marketing, keeping up with trends and strategies is essential. Our clients, who are the backbone of the marketing industry, need to be well-informed and adaptable. Group7even is committed to guiding clients through the ever-evolving maze of marketing. Here, we unveil some invaluable insights that every client should be aware of.Read more...
-
09 October 2023Thriving in Economic Slowdowns: The Resilient Business StrategyEconomic downturns, while daunting, often serve as catalysts for innovation, pushing businesses to forge deeper connections with their clientele. Those brands that display adaptability, a customer-centric approach, and a willingness to evolve are the very ones that rise robustly when economies bounce back.Read more...
-
15 December 2023The Rise of Relationship Marketing and Why It MattersIn the age of digitization, where consumers are bombarded with countless advertisements every day, relationship marketing has emerged as a beacon of personalized connection. It emphasizes fostering deeper, more meaningful ties with customers rather than just pushing for one-time sales. As we delve into this blog, let's uncover the rise of relationship marketing and why it's become indispensable in today's business landscape.Read more...
-
27 July 2023The Business Professional's Rosetta Stone: What People Say vs. What They Actually MeanLet's face it – the marketing world is filled with polite phrases and euphemisms. Sometimes it's like we're speaking an entirely different language. So, let's decode the hieroglyphics of business jargon and bring you the Rosetta Stone that will unlock the true meaning behind the words. While most of this is a bit tongue-in-cheek, there is power in knowing what is actually being said behind some of these business euphemisms.Read more...
-
23 June 2023Harnessing the Power of Customer Intimacy for Top-Tier Customer ServiceIn the fast-paced world of marketing, the holy grail is undoubtedly customer loyalty. Creating an authentic and enduring connection with clients is paramount, and that is where customer intimacy comes in. At its core, customer intimacy is about thoroughly understanding your customers' needs and serving them exceptionally well. For those in the markeitng industry, this strategy is not just an option; it's imperative.Read more...
-
13 June 2023Not Just Another Pretty Ad: Unraveling the Power of Strategy in AdvertisingIn the labyrinthine marketing world, every step you take can lead toward success or end in a cul-de-sac of inefficiency. The difference between the two lies in one essential compass: Strategy. As Group7even's President, Michelle Andres, wisely notes, "In the fast-paced realm of advertising, the road to success is paved with strategic intent."Read more...
When you work with G7, there is a personal relationship that is established. We have become family and are not just another account. They really care about us and want to help.
Jeff Quinn - Haire Group
G7 understands our distinct challenges. They eagerly dive in headfirst to meet our needs. Their strategy, technology and creative acumen always fuels uncommon ideas that succeed.
Kay Ball - Elkhart General Hospital Foundation
Group7even is so responsive and proactive that we don’t feel like they are an outsourced relationship, rather our internal marketing department.