Economic Development Corporation of Michigan City (EDCMC)

  • Client: Economic Development Corporation of Michigan City (EDCMC)
  • Category: Strategy & Print Marketing

The Economic Development Corporation Michigan City approached Group 7even to develop print ads and annual reports. Group 7even’s goal was to create engaging pieces that would appeal to the target audiences: business decisions makers, site selectors, and community investors.  

By creating a strategy to address all three targets, Group 7even was able to develop a versatile annual report that was not only a statement of the previous year’s finance and growth but also could be utilized as a sales tool to bring new businesses to Michigan City.